Challenge

Travel tech company Duffel raised a significant amount of investment while in stealth mode. The company needed help creating buzz and momentum around its Series A announcement to help fuel its global expansion and lay the foundation for its Series B.

Action

To create excitement for the B2B platform we focused on top-tier content that dramatised the problem that Duffel was set to solve and leveraged the credibility of its stellar investors.

Result

Using the Series A funding as a hook, we secured blanket coverage in the travel press including key publications such as Skift and PhocusWire. We also secured coverage in top-tier tech and business outlets such as TechCrunch, Sifted, City AM, Les Echos, and Tech.EU to generate glowing portfolio coverage for the Series B round.