Challenge

Moove is the world’s first mobility fintech, providing revenue-based financing and financial services to mobility entrepreneurs. Founded in Nigeria in 2020, Moove began working with Burlington in 2021 to help build its international presence ahead of its A2 fundraising and subsequent international expansions.

Action

Burlington led the content creation and media outreach for Moove’s A2 round, one of the largest recorded by an African-based tech startup. As it was one of the first times the company was pitching to international media, we curated a series of media briefings to help tell the company’s story to a new audience.

Result

With coverage in key publications such as TechCrunch, Forbes, Reuters, BBC, Fast Company, Ventureburn, Fintech Finance News, WSJ VenturePro, and Auto Futures, we managed to reach core investor, business, mobility, fintech and tech audiences across Europe, USA, Asia and UAE, which helped the startup increase their profile as it expands outside of the African continent.